# Name It Kidswear [Name it](category=bc-name-it) is your go-to shop for fun and affordable fashion for children who know what they want across [Baby](category=bc-name-it-newborn), [Kids](bc-name-it-kids), [Mini](category=bc-name-it-mini) and [Teen](category=bc-name-it-teens). If you’re wanting cool and practical clothes made for any adventure with a focus on personality, comfort and durable materials check out their collection of [outerwear](bc-name-it-kids-outerwear), suitable for any season. Name it [baby](category=bc-name-it-newborn) clothes are made with a focus on comfort, so why not have a scroll through their sustainable collection of [rompers](category=bc-name-it-newborn-basics) and ribbed styles? Or, take a look at their new sub-brand [LMTD](category=bc-name-it-LMTD) for teens, the next generation of trendsetters who want to challenge the future of fashion. With playful [dresses](category=bc-name-it-kids-dresses), [skirts](category=bc-name-it-kids-skirts) and denim always keeping comfort, safety, and quality in mind, [Name it](category=bc-name-it) is your one-stop-shop to finding the perfect styles for your little one.